“I’ve learned that big projects have three stages: fantasy, dream and plan. The fantasy stage is all in your head, obviously, but eventually you decide you’re ready to get a little bit more real. The dream stage is where you actually start thinking about the project in practical terms. After the dream you start planning and doing, and that’s when reality strikes. You never succeed in fulfilling a fantasy, almost by definition, because its’s just a fantasy. But the fantasy is what catches the imagination and provides motivation.” — Ugo Conti, in an interview by Todd Lappin for MAKE Magazine.